You can make a great profit, maybe a HUGE profit.  The project is legal.  It is unique.  Plus, the content could spill over into more revenue streams.

But... is it ethical?

On Sunday, April 9th, United Express flight 3411 was about to depart from Chicago O'Hare airport, however, the flight was oversold.  A passenger, Dr. David Dao, was told he had to give up his seat and refused.  Law enforcement was called and he was dragged from the plane.

"The true measure of a leader is what it takes to stop him." This sounds inspiring, doesn't it?

BEWARE.  This statement is a half truth that appeals to the ego or foolish well-intentions of a person with a savior mentality.  This statement by itself is more of a lie than a truth.