M2W Newsletter - December 2022

Hey!

How are you doing on your priorities? Could you improve in 2023?

According to Malcolm Gladwell, the "tipping point" is

"that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire."

Gladwell used big examples of tipping points to illustrate his arguments. However, we could look at many smaller examples to find similar phenomena. Imagine a family in which one spouse suddenly decides to eat healthier. The rest of the family resists for a time, then pretty soon the whole family is skipping fast food for organic, wholesome meals at home.


The same thing can and does happen in your business. Imagine a business owner who is flustered, working 16-hour days, putting out fires left and right and failing to meet objectives. One day they decide to make a change, one habit at a time. They get 8 hours of sleep every night. They practice a good morning routine. They reserve time in their schedule for planning and strategy. They focus more on training their employees and delegating responsibilities. Pretty soon, the business is thriving.

All it takes is one person to make a change.

So, what is one change you can make to improve accountability, communication, and teamwork? Our top choice: A daily huddle. Leaders must make certain everyone is focusing on key priorities. You can’t do that unless you are communicating with your team and hearing from them regularly.

Check out our updated post on How to Run a Daily Huddle to learn how leaders like John D. Rockefeller, Steve Jobs, Verne Harnish, and Patrick Lencioni utilize(d) a daily huddle to keep people focused on the same strategic goals, answer pressing questions, and maintain accountability.

It might just produce that tipping point you've been looking for... After that, check out the podcast episodes below for more expert insights from our top guests.

We hope you've had a Merry Christmas and enjoy a Happy New Year with family and friends.

Sincerely,

David

David Russell


Most Popular Podcast Episodes

We have been talking with some incredible guests lately. These episodes are getting the most attention.

How can humility and anarchy build a business? Ari Weinzweig teaches anarchy is not being at war or demanding a lack of structure. “Ari’s Anarchy” (David’s term) involves fully connecting with your employees to create and evolve your company.

With all due respect to bosses, we don’t really know what we’re doing! And I don’t mean we don’t have insight or experience or wisdom to share, but so does the newest person we just hired because they have a beginner’s mind and they’re going to see stuff that I’ve long since lost track of 40 years down the road.
— Ari Weinzweig

Ashley Cline is an expert in influencer and referral marketing. In her conversation with David, she goes into full on masterclass mode, to explains specific ways you can develop powerful relationships with influencers to market your business.

You really want to think through your entire marketing channel and integrate the referral marketing into all of it. Not necessarily think of referral marketing as its own marketing channel but as something that really complements all the other pieces that you’re doing.
— Ashley Cline

Brad Harris is a rare Ph.D. leader who can articulate how fantastic leaders succeed in plain English. He shares the power of failure, how to learn from it, and then to thrive.

We have to realize that our perfectionism, our desires, our strengths, and all of these things that got us here are no longer enough if we are trying to do something like create one of the biggest startups.
— Brad Harris

ALL EPISODES:    Spotify   |   Apple   |   YouTube   |   M2W

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