All Podcast Episodes

Jeff Russell Jeff Russell

#49 - When to Work With a Marketing Agency, with Wayne Sleight, COO of 97th Floor

In this episode we talk with Wayne Sleight, COO of 97th Floor, a digital marketing agency headquartered in Utah with a satellite office in San Francisco. Wayne has spoken at marketing conferences across the country and "across the pond" about the agency landscape and the thriving company culture at 97th Floor. He has also been recognized as one of 20 in their 20s by Utah Business.

Today Wayne shares his advice on when to work with a marketing agency and when to hire someone in-house, what type of work should be agency driven or in-house, and how to work with millennials.

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Jeff Russell Jeff Russell

#14 - HubSpot, SEO, and leading an internet marketing company, with Keith Eneix

Keith Eneix is the CEO of Fannit, an internet marketing agency located in Everett, Washington, self-described as "entrepreneurs helping entrepreneurs". In this episode we discuss the creation of Fannit, how Keith and his brother Neil helped their father's business stay afloat during the 2008 recession, Keith's advice for leaders in small businesses, how expectations are incredibly important to company culture, the Rockefeller Habits, how HubSpot is an incredible tool you can use to automate much of your sales and marketing.

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