Luis Alvarez is President and CEO of Alvarez Technology Group, an IT managed services provider in Salinas, California.

In less than a decade, Luis Alvarez has grown Alvarez Technology Group, Inc. (ATG) from a small two-person consultancy to the premier information technology (IT) solutions provider on the California Central Coast, delivering IT services to more than 200 companies throughout the state.

Rex Frank is President of Sea-Level Operations. He founded the company in 2010 with the core purpose to “Coach IT Managed Service Providers on achieving operational excellence.” In March of 2004, Rex was an inaugural member of the True Profits! Service Executive peer group where he learned to be accountable for service financial metrics, documenting and implementing Managed Services best practices policy and procedure and how to focus his time working “ON” Service Delivery rather than “IN” Service Delivery.