#206 – Samantha Citro Alexander is Improving Health Through Food

Today’s guest, Sam Citro Alexander, is an admitted Food Lover and Nutrition Nerd who’s bitewell team is on a mission to make healthy eating easy, convenient, and accessible for all.

Sam and her team says they tried about 1,000 different food and nutrition apps, but concluded none helped people eat well.  Instead, most healthy eating platforms focus on cooking and preparation although the average American only cooks 1 meal a day.

Food is part of the fuel for your employee performance.  Companies have varying degrees of support for employees on mental health, physical health, emotional health… but most Americans fail to consider how their diet affects their personal and professional lives.

Bitewell is an app that captures how we really eat.  Our snacks, the food we order out, our iced lattes, what we cook…  Why track it?  Because this enables us to consider making small changes to WHAT we eat and tracking how it affects us.

Join this conversation to hear how Samantha Citro Alexander decided to leave her exciting role as the Chief of Staff to Jane Lauder at Clinique, NYC, part of The Estée Lauder Companies to start bitewell.  She has also been the Director of Integrated Marketing (Smashbox, LA), where she co-created Jefacon, a women’s empowerment and leadership summit celebrating the Beauty of Being a Boss.

Why leave her high profile job at Clinique for the entrepreneurial grind?  What has she learned?  Join this fun, energetic, informative discussion to find out.

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#207 – Melissa Widner Has Money for SAAS Companies

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#205 – Dr. Brad Harris Explains How to Climb The Right Mountain